Magical Kenya Travel Expo (MKTE) 2018 is the largest travel expo in East Africa, offering the ideal platform for B2B meetings between leading African products and top-producing global buyers.
Minister of Tourism & Wildlife
Tourism is Kenya’s jewel. It is our desire as a destination to continuously monitor and adapt to the dynamic market needs in order to accord our visitors an unforgettable experience as well as increase their visitation and stay in the country. Kenya is looking up to receiving more visitors in 2018 given reduced political activities and conducive business environment prevailing after the general election last year.
The positive outlook can already be seen in the past six months. In the 2017/18 financial year, combined arrivals for July to June closed at 1,488,370 compared to 1,393,568 in 2016/17, illustrating a growth of 6.8%. Our domestic segment recorded a growth of 1.1% as indicated in the domestic bed nights’ figure that closed at 3.67 million bed nights compared to 3.64 million in 2016/17.
Tourism receipts for the period under review posted a 9.9% growth at Kshs .117.6 Billion, up from KShs. 107 Billion recorded in 2016/17. We are optimistic that tourists will continue to visit Kenya as their holiday or business destination as we adopt more strategies aimed at realizing the full potential of the sector. In keeping with that aspiration, Kenya will this year showcase its authentic tourism offering to the world through an unprecedented week of tourism promotion; the inaugural Kenya Tourism Festival (KTF) 2018.
This is in line with our strategic objective of enhancing visitor experience, as well as increasing their stay in the country. MKTE is one of Africa’s premier tourism trade fairs, bringing on board hosted buyers from across the globe, including travel agents, tour operators, hoteliers and trade media from Kenya’s key tourism source markets such as Europe, Africa, Asia and Americas, among others.
We appreciate all exhibitors, hosted buyers, media representatives and trade in making MKTE 2018 a success as we collectively strive to take our tourism sector to greater heights!
Hon, Najib Balala, E.G.H
Cabinet Secretary for Tourism & Wildlife